The visionary TUMI x McLaren partnership continues with high-speed energy, immersive experiences, and exclusive product moments Goodwood, West Sussex, UK – 11 July 2025 – TUMI, the global leader in premium travel and lifestyle accessories, and McLaren Automotive, the iconic supercar manufacturer, proudly celebrated their latest co-branded collection at the 2025 Goodwood Festival of Speed. The event brought the partnership to life through high-octane on-track action, immersive brand storytelling, and exclusive giveaways, offering guests a firsthand look at the innovation and performance that define both brands.
McLaren Formula 1 Team Driver Lando Norris
An Evolved Collection of Performance-Inspired Travel
The latest TUMI | McLaren collection debuts in a striking ‘Super Grey’ finish, inspired by McLaren’s exclusive‘Supernova Silver.’ Designed with movement in mind, the range includes five essential silhouettes: the Aero International Expandable Carry-On, Aero Extended Trip Case, Velocity Backpack, Torque Sling, and Remex Accessory Kit. Each piece seamlessly integrates McLaren’s signature Papaya accents, Tegris™ composite panels, and CX6® carbon fiber, merging cutting-edge materials with refined craftsmanship to deliver travel solutions engineered for performance and elevated through design.
Star Power & Speed on the Hillclimb
TUMI brought energy to the track as Kimberly Wyatt took on the iconic Goodwood Hillclimb, capturing the attention of festival-goers and embodying the shared spirit of innovation and performance that defines the TUMI | McLaren partnership.
McLaren Formula 1 Team Driver Lando Norris
On-Site Personalisation & Exclusive Gifts
Inside McLaren House, guests were invited to experience the TUMI Personalisation Studio—offering complimentary monogramming designed to reflect the brand’s commitment to purposeful luxury. As a thoughtful takeaway, each guest received an exclusive TUMI Alpha luggage tag, crafted to commemorate the moment with both function and distinction.
TUMI Leadership Commentary
“Our partnership with McLaren has always been about more than just product—it’s about pushing boundaries and creating experiences that reflect how our customers live, move, and perform, ” said Victor Sanz, Creative Director of TUMI. “Bringing this collection to life at Goodwood, surrounded by the energy and innovation that defines the Festival of Speed, felt like the perfect expression of our continued evolution with McLaren.”
McLaren Formula 1 Team Driver Lando Norris
Collection Availability
The new TUMI | McLaren 2025 collection is available now at TUMI retail stores worldwide, select premium stockists, and online at uk.TUMI.com.