Sandeep PurewalRussell Athletic have released their Fall 2014 clothing collection. In their new range, the brand has successfully transported their rich clothing heritage to the 21st century. The brand, who are widely known as the original sportswear brand, have a powerful history. At the turn of the twentieth century, founder Benjamin Russell developed the cotton sweatshirt that we still love today. Russell Athletic represents the revolution of sports apparel.
In Alabama, 1902, a 25 year-old Benjamin Russell opened Russell Manufacturing Company, a small factory with just ten sewing machines and eight knitting machines. Five years later, and Russell pioneered Southern Manufacturing Company. Russell was soon making woven athletic garments, including basketball, baseball and football pants and jackets, for teams all across the United States.
From the 1940s onwards, Russell Athletic was best known for supplying athletic wear to schools and colleges all over the United States. This reputation as a leading manufacturer of athletic wear was further established when they began supplying garments to all eight of the Ivy League Universities during the late fifties and sixties.
According to the brand, the collection is able to reference their rich history and continue to offer their authentic American athletic wear, reproducing it for a contemporary wardrobe. The collection is able to stay true to the company’s roots: each item has been inspired by original American college sports team uniforms.
The Fall 2014 collection consists of high quality replica sweatshirts, bold T-Shirts and cotton twill campus jackets. Think block colours, classic eye-catching designs and that perfect fit. The collection is available at www.shop.russellathletic.com. With a large range of high quality and stylish sportswear, there’s no excuse to avoid hitting the gym.