Recently we are seeing more and more independent brands and boutiques becoming the go to points for fashion obsessives who want something new and edgy. nANA jUDY is one such brand that despite being a relativity young boutique, has enjoyed great success and the reception surround the products has been positive. They were founded in 2006 and were immediately stocked in many key retailers and boutiques. They felt that menswear in particular was lacking that extra ‘something’ and sought out to bring what was missing from men’s wardrobes everywhere.
According to their website:
“nANA jUDY is as much a culture as it is a street fashion label. The brands collections are inspired through art, pop culture, vintage reminiscence, and the underground scene building on life experiences, which in turn signify the brands attitude. nANA jUDY’s in-house artists design seasonal ready-to-wear collections in premium fabrics and unique colour palettes. The ranges include both new and classic styling emphasizing fit, quality and design. The brand continually produces on trend fashion forward pieces with detailed design elements.”
Their current AW13 collection is already proving a huge success, with some incredibly stylish pieces to chose from. The Mercedes Benz Fashion Week mainstay is seeing huge success with its UK debut, with pieces selling out within a week and a celeb fan base now including the likes of Bastille and Young Guns.
If you would like to check out the full range of stylish pieces then head to their website HERE, and also check out this link to Project 722 where you can take a look into what makes the nANA jUDY brand so cool.