Introducing Vitae: Ray Kelvin’s Innovative Menswear Collection with Sealskinz

Renowned for his exceptional design prowess and innovative approach, Ray Kelvin, the CEO and founder of Ted Baker, is back with an exciting new venture. This time, Kelvin now owns Sealskinz, the British performance wear brand known for its groundbreaking products, to launch a fresh and dynamic fashion line called Vitae. This new collection seamlessly blends high-end fashion with performance wear, offering a unique blend of style and functionality.

Discovering Vitae: A New Era in Fashion and Performance

Vitae marks a significant expansion of Sealskinz’s current offerings. While the brand is already well-regarded for its performance accessories, waterproof socks, and functional apparel, Vitae introduces a dedicated fashion and lifestyle collection. The collection is a testament to Kelvin’s unparalleled passion for design and product development, showcasing pieces that feature premium quality fabrics, trendy silhouettes, and innovative, multi-functional detailing.

Drawing inspiration from his love for the outdoors and combining it with Sealskinz’s cutting-edge technology, Kelvin has crafted Vitae to be both performance-oriented and stylish. This collection is designed to perform in any environment while maintaining an effortlessly chic aesthetic.

Key Pieces from the Vitae Collection

The Vitae collection is versatile, catering to various facets of a modern man’s life. Here are some standout pieces from the range:

  • Chore Jackets and Unstructured Blazers: These pieces are crafted from stretch fabrics and come with water-repellent finishes, making them ideal for unpredictable weather conditions. They are perfect for layering and add a sophisticated touch to any outfit.
  • Tees and Signature Polos: These aren’t just ordinary tees and polos. They offer UV protection and feature secret pockets, blending practicality with style seamlessly.
  • Waterproof and Foldable Baseball Caps: Designed for convenience, these caps can be easily stored in a pocket, making them perfect for on-the-go use.
  • Classically Cut Chinos, Shorts, Shirts, and Statement Swimwear: These pieces are designed to transition effortlessly from the trails to the city, ensuring you remain stylish and comfortable, no matter where life takes you.

The Spirit of Vitae: Designed for Life

The essence of Vitae lies in its commitment to creating clothes that are designed for life. Whether you’re exploring the great outdoors or navigating the urban jungle, Vitae offers pieces that are built to perform. The prices for the collection range from £59 to £300, making it accessible yet luxurious.

Kelvin’s dedication to quality and innovation is evident in every piece of the Vitae collection. By incorporating Sealskinz’s innovative technology with his distinct fashion sense, he has created a line that stands out in the crowded fashion market.

Shop the Collection

The full range of the Vitae collection is now available for purchase. To explore and shop the collection, visit the brand’s official website: Sealskinz Vitae Collection.

In conclusion, Ray Kelvin’s ownership of Sealskinz brings a refreshing new perspective to men’s fashion. Vitae is not just a collection; it’s a lifestyle choice that marries style with substance, ensuring that you are always prepared, no matter the occasion. Dive into this exciting new collection and experience the fusion of high fashion and high performance.