HEYDUDE Steps into the UK Footwear Market

HEYDUDE Steps into the UK Footwear Market, Bringing Comfort and Style to British Consumers

London, UK – 25 Mar. 2024 – HEYDUDE, the rapidly expanding footwear sensation from the U.S., has officially launched in the UK market, marking a significant moment for fashion-forward Brits seeking both comfort and style in their footwear choices. Originating in Massachusetts, HEYDUDE has swiftly amassed a loyal following for its commitment to crafting casual shoes that are not only incredibly comfortable but also effortlessly chic, making them a staple for everyday wear and special occasions alike.

The brand’s arrival in the UK comes with the unveiling of its dedicated UK website and partnerships with key retailers including Schuh and Kurt Geiger, offering consumers convenient access to HEYDUDE’s range of innovative casual footwear options.

At the heart of HEYDUDE’s collection are its iconic styles, Wally and Wendy, beloved for their unmatched comfort and lightweight construction. Available in a spectrum of contemporary colorways and fabrics, these signature silhouettes feature removable foam insoles for personalized support and lightweight outsoles for enhanced flexibility, ensuring wearers can navigate their daily adventures with ease.

In addition to its renowned classics, HEYDUDE is introducing new silhouettes this year, including sneakers and boots, to cater to the diverse style preferences of UK consumers. Each design reflects the latest fashion trends while maintaining a timeless appeal, solidifying HEYDUDE’s position as the ultimate destination for all-day comfort without compromising on style.About Crocs, Inc.:

Crocs, Inc. (Nasdaq: CROX), headquartered in Broomfield, Colorado, is a world leader in innovative casual footwear for all, combining comfort and style with a value that consumers know and love. The Company’s brands include Crocs and HEYDUDE, and its products are sold in more than 85 countries through wholesale and direct-to-consumer channels. For more information on Crocs, Inc. visit investors.crocs.com