Get a Handle on Something Good: KeepCup Launches NEW Camp Mug

Summer is upon us, and it’s time to elevate your beverage game with a sustainable twist. KeepCup, renowned for their innovative and eco-friendly drinkware, has just launched their latest product: the Camp Mug. This isn’t just any mug; it’s a statement of sustainability, style, and practicality.

Crafted from 90% recycled steel and featuring a 50% recycled quick sip lid, the Camp Mug is designed to be your trusty companion, whether you’re at home, in the office, or enjoying the great outdoors. Available now at uk.keepcup.com, this mug is poised to become your new favorite.

The Ultimate Companion for Your Busy Life

The Camp Mug holds 12oz of your favorite beverage and is insulated to keep your drinks hot or cold for extended periods. Its stackable design makes it easy to store, while the robust construction ensures it stands up to the rigors of daily use. The first release comes in four stylish core colorways: bone, clay, black, and pine, all featuring a clear press-fit lid. Priced at £25.95, this mug is an investment in quality and sustainability.

Abandon the disposable cups and plastic alternatives that clutter your life and harm the environment. With KeepCup’s Camp Mug, you can seamlessly transition from your morning coffee at home to an afternoon pick-me-up at work, and even to a weekend camping trip, all while minimising your environmental footprint.

A Message from KeepCup’s Co-Founder

Abigail Forsyth, KeepCup’s Co-Founder and Managing Director, shares her excitement about the new product:

“Giving people more reasons to reuse is what gets us out of bed in the morning. As we innovate, a handled mug seems like the natural next step in the KeepCup journey. Yes, it’s called a Camp Mug, but really it’s for everyday use. It’s everything people love about KeepCup but with the feel of a more traditional mug.”

She continues, “It speaks to a more effortless and everyday approach to reuse. One product for many uses, a design that works from the kitchen counter through all of the moments in a busy schedule. We’re delighted to bring it to market. Each one is designed for a lifetime.”

Sustainable Innovation at Its Best

Since its inception in 2009, KeepCup has been at the forefront of the movement towards reusable drinkware. The Australian company revolutionized the market with the world’s first barista standard reusable cup, designed for optimal drinking pleasure. Today, KeepCup products are sold in over 75 countries, helping to divert millions of disposable cups and bottles from landfills every year.

KeepCup’s commitment to sustainability extends beyond their products. As a founding B Corporation member and a four-time Best for the World winner in the environment category, KeepCup is dedicated to making a positive impact on all fronts. This includes workers, customers, suppliers, the community, and the environment. As a member of 1% for the Planet, KeepCup donates at least 1% of global revenue to environmental causes.

Join the Reuse Revolution

The launch of the Camp Mug is more than just the introduction of a new product; it’s an invitation to join a movement. By choosing KeepCup, you’re not only investing in a high-quality, durable product but also supporting a company that values sustainability and positive change.

Whether you’re a seasoned KeepCup user or new to the brand, the Camp Mug is a perfect addition to your collection. It’s designed to be with you through all of life’s moments, making the transition from your kitchen to the cafe, and everywhere in between, seamless and stylish.

So, why not get a handle on something good this summer? Visit uk.keepcup.com to explore the new Camp Mug and join the global community of reusers making a difference, one sip at a time.