As we get closer to the spring season and the potential of seeing more sunshine, the fashion conscious look to becoming fitter and living a life that resembles something a little sportier. You may be familiar with the clothing brand Animal, as it is know for it’s action/sports lifestyle aesthetic that appeals to many a sporty dresser. Not only do they cater for a number of different styles they also offer something for those who like sports that are more extreme such as Surfing, BMX, Ski-ing, Skateboarding, Mountain biking and Snowboarding.
So now they have opened a brand new showroom in London to cater to the clientele we have already mentioned. The new space is based in Wapping, East London and enables customers to view the product from a wholesale perspective. This space will house ranges including womenswear, kidswear and accessories for autumn / winter 2014 as well as the most important range of all, menswear.
Located within a listed heritage warehouse, the space is adorned with surfing and skating icons from Animal’s lifestyle and heritage to really set the tone for the space and brand. The brand has also announced plans to open another showroom space at some point in Manchester.
For more information, you can head over to the Animal Website.