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GANT Rugger Releases AW15 Lookbook

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American fashion brand GANT Rugger have released their AW15 lookbook. Defined by block colours and stylish cuts, the collection combines an elegant, tailored look with a youthful, carefree attitude.

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Established in 1949, GANT is renowned for its premium, luxury offerings. The brand offers more than simply following fleeting fashion trends, as is shown by their GANT Rugger range.

By giving timeless classics a burst of life through slim fittings and vibrant colours, GANT Rugger is able to clearly distinguish itself from the pool of men’s fashion brands.

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According to the brand, “GANT Rugger is all about creating modern fashionable clothes with a distinct vintage edge, digging deep into the archives and delivering authentic pieces with a broken preppy vibe.”

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For the AW15 collection, GANT Rugger has called upon the Californian winemaking valley of Sonoma as inspiration. The rural theme is brought to life through the earthy tones and classic cuts.

As creative director Christopher Bastin has stated, the collection is “what you’d expect when you open your heavy, wooden, countryside closet door.”

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Nevertheless, the collection is perfectly suited for the style-conscious professional. The rural edge is delicately balanced with darker hues of navy and grey, whilst soft Shetland wool crew necks and flannel shirts are contrasted against tailored blazers and classic coats. It is the versatility of this collection that makes it truly unique.

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If you cannot wait until the winter months – or don’t want to wish away summer – head on over to and take a look at GANT Rugger’s current offerings. With free delivery on all orders above £50 and free returns, waiting for autumn might be hard to resist.

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