You are here: / Brands And Retailers / Mens Fashion / Brand Watch: Björn Borg

Brand Watch: Björn Borg

Like it ? Share it:
Share it:

As a menswear advice website we always dictate this idea of making a statement through your clothes and how you dress, but as a majority we always think of the exterior layers. It is a rare occasion when we remember to think about what goes on underneath our clothes; the sartorial foundations are also something that should be considered. We’ve mentioned before about how men’s underwear is the foundation to any outfit, because if you were great underwear then you feel great. If you wear bad, poor quality underwear then it is clear you don’t think as highly of yourself as you really should.

bb 001

Björn Borg is a Swedish brand that takes fun underwear very seriously; in fact what you wear underneath your clothes is the core basis of their company and is their most popular selling product. It is their largest product area and they make products for men, women and even children, ranging from loungewear, socks, swimwear and even functional sportswear. Their range of products is all about this idea of being trendy and fashionable from within, and the brand has become famous for its range of prints and colours that really represent the brands vibrant personality.

bb 002

While the brand does sell women’s and children’s products, it is clear that the men’s ranges are the most popular pieces because according to their website, menswear accounts for around 76 percent of their overall sales. While this is clearly great for them as a brand, we are also happy to hear this because we feel it’s about time us men, take our underwear a little more seriously and invest in quality products you would be happy to show off, should the opportunity ever arise.

bb 003

There is literally something for everyone within the Björn Borg brand, subtle pieces with subtle colour accents for the more conservative of us or pieces that are bolder than bold for those of us that love a bold statement. The proof really is in the pants for if you compare the feeling of putting on a pair of cheap, poor quality pants with the amazing feeling of putting on a high quality product, there really is no comparison here. Not to sound to tongue in cheek, but is gents really should take care of our crown jewels, and clearly our readers are the most stylish gents out there, surely we all deserve the very best regardless of the intend purpose of any piece of clothing.

bb 004

We really don’t need to go on and on about what makes Björn Borg so great because the product clearly speaks for itself. Here at MFM we take our style very seriously and only believe in investing in the highest of quality and most stylish pieces. The sheer fact that we dedicate articles so single brands, we feel, speaks volumes in how highly we regard said brands, Björn Borg is one of those brands and who doesn’t love a bit of fun and colour in their lives? So we think you need to take a look at the range of products they offer, so you can see where we are coming from.

Fancy Pants

johns wild thingthe bomb meggingstooth on tooth

pack side logologo printed trunkrunning solid trunk

underwear trunkcontrast stitch trunk3 to go trunk

boxer shortsborg boxer shortsbjorn boxer shorts

black boxer shortsred boxer shortsprinted boxer shorts

Conclusion

As you can see this really is a bold brand that is all about making a clear statement, even their most subtle pieces still manage make even the smallest of statements. If you’re looking to revamp your pants drawer, then we suggest throw out all your grubby, awful pants and make Björn Borg one of your main priorities for your pants. Trust us, you won’t regret it.

Like it ? Share it:
Share it:

YOU MIGHT ALSO LIKE

Leave a comment

Your email address will not be published. Required fields are marked ( * ).

Mens Fashion Magazine
Every guy wants to dress better, and MFM is your daily dose of men’s fashion and style. Focusing on style education features, fashion news, and connecting the modern day man to the menswear industry, we’re here to help.
NEWS LETTER

About MFM

We are an online mens fashion magazine, and have been running since 2011. Covering a wide variety of topics such as men's fashion trends, style tips, news from the industry, and the latest sale offers, MFM has been labelled the number one online resource for men's fashion and style. Driven by a group of fashion enthusiasts, our team work hard providing you with regular articles to enhance your personal style.

More About Paul

Looking to find out more about Paul, the Founder of MFM? He has his own personal blog sharing personal insights into style, fitness and personal development. For any personal enquiries, or if you're looking to unlock your full potential, create more freedom in your life and feel the best (and look the best) you ever have... then visit Paul's blog here.

Advertise With Us

We're always looking for exciting brands and retailers to advertise with us. If you're looking for a website which has a high amount or targetted traffic to advertise your campaign, get in touch with us by emailing us here. You can always check out our packages over at our Advertising page