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Brand Spotlight – Psyche

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Psyche’s 35,000 square feet department store is said to have a “boutique passion for independence and innovation” and is arguably the main ethos of the company itself. Having been founded upon thirty two years of experience, the company has rapidly become a place of style and accessible designer fashion.

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This manner has played into their mission which, as they put it, is to “create the ultimate retail theatre.” To Psyche, fashion is not just about shopping but about experiencing, this experience being through a constant level of innovation and a wide variety of products to offer.

Psyche has more than 150 of the world’s most loved designer brands, including Michael Kors, Hugo Boss, Armani and Ralph Lauren. The many brands add to the experience of opulent fashion against a store that has a unique flare and design. There is also a definite enthusiasm and commitment to the world’s fashion emporium that aids the company in its many aspirations, many that have evidently been noticed and awarded.

Psyche has already received the Drapes UK retailer of the year award, the FHM UK retailer of the year award and was runner up to the Harrods in Department store of the year. As well as this, Psyche has been voted one of the best UK stores by Vogue, the 34th best shopping website in the world by The Times and visited by HRH Princess Anne as of the British Fashion Council.

Psyche’s online store is just as exhilarating as the store itself so for those of us that want the experience right from our bedrooms check them out at www.Psyche.co.uk. There you will have the fashion emporium at your fingertips.

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