February 13, 2017
Brand Spotlight: Maen Watches
‘A person who has good thoughts cannot ever be ugly. You can have a wonky nose and a crooked mouth and a double chin and stick-out teeth, but if you have good thoughts, they will shine out of your face like sunbeams and you will always look lovely’. We have always looked towards Roald Dahl to turn a good phrase, and as good people sunbeams may radiate from within, it’s moonbeams we’re talking about this season.
Maen is old-Dutch for Moon, and for a long time the appearance of the Moon in the night’s sky was more reliable that anything else with regard to timekeeping and the seasons. Painters, poets, plays; they’ve all turned to the heavens to express the celestial, astronomical beauty of the Moon. But what does the Moon have to do with fashion?
The watchmaker brand Maen Watches began by looking at science and classic watches. Function and style was noted in lots of designs, but it seemed for the brand that what lacked in the watch industry was a collection of affordable, high-quality moonphase watches.
What started as a small project grew out to the first model, the Classic Moonphase.
Over centuries of human evolution, our days, months and years have been guided by sun dials and the light of the silv’ry moon. The cycle from the new Moon to new Moon is 29.53 days (to be exact) and given the regularity of the Moon’s movement, it should, we hope, come as no surprise that the invention of our modern calendar owes its existence to the Moon’s phases; we revolve our lives around this, but what, we hear you ask, exactly is a Moonphase watch? This type of timepiece is a contemporary timekeeper that is looking to revolutionise the watch industry with its fine detail and craftsmanship.
To get a touch technical, the moonphase indicator on these watches is a rotating disc that illustrates the illuminated portion of the Moon, as seen from Earth! As our orbiting pet rock passes across the sky, so too does its miniature version on the watch travel around, displayed in an aperture on the dial — cool, eh? What’s more, the watches come in an array of styles and colours from Midnight Blue and Frost White to classic Charcoal Grey which will certainly stand the test of time.
This additional feature to an already stunning-looking accessory showcases a departure from traditional style, although rooted in scientific tradition, and moves towards modern thought and design. Our lives are no longer tied as much to the Moon’s orbit as before, but this, we argue, makes it all the more fitting to get your paws on a watch from the Moonphase Collection; its ‘timeless charm and whimsical artistry’ reminds us that we’re all spinning through space at rocket force and are mere cogs in a bigger clockwork called life. Trust us, you won’t be disappointed with a Maen watch this season.
You are sunlight, and I, moon.
Move over, Filigree Street; there is a new Watchmaker in town. Maen Watches, as we’ve discussed, showcase exquisite style with precise functionality. Whether you’re in the market for a new timepiece, or you’re looking for a perfect gift for that special someone, then look no further than these special Moonphase watches.